Monitoring

Reputation Monitoring

Describe

Online reputation management has never been so important for businesses. More and more companies are being obliged to address problems with their reputation, caused in the main by them not being able to take control of their reputation, and the way that their business presents itself to the public.

Monitoring your Brand

Builds trust with readers,helps create shareable content for blogs, social media feeds, email lists, and avoids some of the potential legal issues associated with native advertising because it doesn't try to mislead.

Company Trackers

If you work in a competitive industry, then the comments and behavior of your staff can also affect your brand reputation. You can use tracking tools to notify you when employees such as CEOs, executives and senior management are mentioned. You should also encourage your managers to monitor their staff in order to ensure that your brand is not tarnished through the unsuitable behavior of employees. Google’s program, Me on the Web, is one tool that can help you to track employee’s online behavior easily.

Raise your current Reputation

Companies often become interested in their brand reputation when it is too late, and the serious damage has already been done. If you choose to be aware of potential problems with your company reputation, then you may need tools such as Rankur, and Social Mention.